Benefits Market Analyst – Job Description

Position Summary

Responsible for coordinating the marketing and placement of client employee benefit programs by preparing and presenting Requests for Proposal (RFPs) to insurance carriers. This role evaluates client needs, partners with internal teams, and identifies solutions that minimize risk while maximizing cost effectiveness. The position is a hands-on, operational role that directly supports client strategy, service delivery, and business growth through market expertise and carrier relationships.

Key Responsibilities

Functional Leadership & Ownership

·         Owns the marketing process for employee benefit programs, including medical, pharmacy, dental, vision, ancillary, and stop loss coverages.

·         Acts as subject matter expert on carrier marketplace, products, and funding mechanisms.

·         Partners with service teams to align market strategy with client objectives.

Hands-On Execution & Delivery

·         Prepares and submits RFPs based on client data and coverage specifications.

·         Analyzes client claims data, loss experience, and financials to ensure accurate submissions.

·         Obtains and evaluates carrier quotes across multiple products and funding structures.

·         Develops detailed comparison reports outlining policy provisions, pricing, and exclusions.

Reporting, Quality & Operational Support

·         Ensures accuracy and completeness of all market submissions and reporting materials.

·         Uses agency systems to track quote activity and maintain documentation.

·         Monitors timelines and ensures timely responses from carriers.

·         Supports day-to-day workflow and contributes to pipeline planning.

Cross-Functional Partnership & Integration

·         Collaborates with service teams to negotiate pricing, terms, and conditions.

·         Maintains strong relationships with carriers to support client needs.

·         Partners internally to ensure alignment on strategy and deliverables.

·         Assists with peer reviews and knowledge sharing within the team.

Growth, Change & Special Initiatives

·         Stays current on industry trends, carrier offerings, and market conditions.

·         Supports continuous improvement initiatives within the benefits marketing function.

Process Improvement & Best Practices

·         Identifies opportunities to improve workflow efficiency and accuracy.

·         Implements best practices for RFP development and carrier engagement.

Accountability

·         Delivering accurate, competitive benefit program options aligned to client needs.

·         Maintaining quality, completeness, and timeliness of RFP submissions.

·         Building strong, trusted relationships with carriers and internal teams.

·         Supporting effective decision-making through detailed analysis and reporting.

·         Contributing to operational efficiency and continuous improvement.

Qualifications

Required

·         Bachelor’s degree in Business Administration, Communications, or related field.

·         3–5+ years of experience in employee benefits or insurance marketplace.

·         Experience with business-to-business insurance products and carrier relationships.

·         Strong analytical and financial interpretation skills.

·         Ability to manage multiple priorities and deadlines.

Preferred

·         Advanced knowledge of benefit products and funding strategies.

·         Experience working in a brokerage or consulting environment.

Key Competencies

·         Attention to Detail

·         Organizational Skills

·         Analytical & Technical Ability

·         Communication & Collaboration

·         Decision Making & Problem Solving

·         Process Orientation